Ben Swanson is the co-founder and co-owner of Secretly Group, which since launching in 1996, has evolved into 4 record labels and a music publisher. It began as Secretly Canadian in Indiana by Ben Swanson and his brother Chris, Eric Weddle and Jonathan Cargill. The label is home to artists such as Phoebe Bridgers, Bon Iver, Major Lazer and Tig Notaro. Aside from music, sustainability is a core priority for the company. In fact, a detailed sustainability report that traces back to 2021 is available for the public to read on the Secretly Canadian website!

Hila the Killa is an eco-rapper, comedian, entertainer and educator who creates eco-conscious music. Plastic Free Party, Compost and Dirty Talk are just a few of the songs that Hila and her musical collaborator, Nate, have released. Hila produces educational content with a purpose that's not only easy to digest but truly fun and engaging. "Wet A** Planet," Hila's parody of Cardi B and Megan Thee Stallion's "WAP," has been viewed over 5.8 million times on TikTok. Whether she's busking around New York City, putting on a live show or sharing content on social media, whatever she creates is guaranteed to make us smile and teach us something new.

Music Declares Emergency is a global collaboration of music industry professionals responding to our climate emergency. In 2021, the volunteer-run organization launched a Canadian chapter with the help of Kim Fry, who is no stranger to the climate justice movement. Kim Fry has previously worked for Greenpeace and organized groups for climate justice rallies.